SaaS Awards 2020 - APPEALIE Honors The Very Best In Software
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2020 SaaS Awards Announced – APPEALIE Honors The Very Best In Software

2020 SaaS Awards Announced – APPEALIE Honors The Very Best In Software

APPEALIE has announced the winners of the 2020 SaaS Awards.

23 SaaS apps were recognized for their demonstrated excellence and customer outcomes. Winning SaaS platforms included AppFolio, Canva, CallRail, ChurnZero, FullStory, Okta, and Toast.

For companies interested in entering our 2024 SaaS Awards competition, registration is now open:


“Borrowing from venture capitalist Marc Andreessen, ‘software continues to eat the world.’ And as software moves deeper into all of our work and lives, user expectations are ever-increasing. Our highly selective, data-driven software award honors customer-obsessed SaaS platforms that go above and beyond to deliver extraordinary experiences,” commented Matt Harney, Founder of APPEALIE.

“Confirming their excellence, our Overall SaaS Award winners averaged over 4.6 stars on all of the most popular software review platforms (G2, Capterra, and GetApp which all use a 5 star scale).”

“Really ‘stepping up’ for their customers during COVID-19 was a common theme amongst our SaaS Customer Success Award winners.”

The 2020 APPEALIE SaaS Award winners are presented below:


Overall SaaS Award winners were selected using Net Promoter Scores™ (NPS), UI/UX, recent product improvements, 3rd party analyst research, amongst other criteria.  

  • Alida (formerly Vision Critical)
  • AppFolio
  • BirdEye
  • Calendly
  • CallRail
  • CallTrackingMetrics
  • Canva
  • ChurnZero
  • FullStory
  • Gong
  • Hugo
  • Okta
  • PandaDoc
  • Toast



Selected using entrants submitted documentation for their best customer success stories and outcomes.

  • AppFolio
  • LiquidPlanner
  • Quantum Workplace
  • Sendoso
  • Submittable
  • Thryv
  • Tipalti
  • TrackTik
  • Tripleseat
  • Vonage


For companies interested in entering our 2024 SaaS Awards competition, registration is now open:



“Since our inception in 2011, CallRail’s technology has become an indispensable resource for more than 150,000 small-to-medium-size businesses and agencies. By partnering with our customers and learning from their feedback, we’ve not only pushed the status quo in call tracking, but have also expanded our products to become a marketing platform from which businesses gain insights to optimize marketing efforts and can manage communication with leads. The customer voice will continue to play a central role in CallRail’s growth and evolution and we’re committed to implementing this feedback to ensure a great experience and meaningful results for the businesses we serve.” – Kevin Mann, CPO and Co-Founder, CallRail

“At CallTrackingMetrics, we are committed to continuously innovating and striving to be better for our customers as their expectations change. Our unmatched ability to innovate and evolve rapidly provides our customers with a personalized experience as well as the ability to grow and scale with our solution. To be recognized as a leader amongst other SaaS solutions is a true testament to the hard work of our team and the power of our product as a transformational tool in organizations.” – Todd Fisher, Co-Founder and CEO, CallTrackingMetrics

“The past year has brought extraordinary challenges for all of us, and we have seen firsthand from our customers the inextricable link between Customer Success and the resilience of SaaS organizations. This is why we find it so important to provide the best technology we can, to help other SaaS companies succeed, and why recognition like this award is meaningful to us.” – You Mon, CEO & Founder, ChurnZero

“When an organization can create a great digital customer experience, everyone benefits–that’s why FullStory exists. And now, when so much is happening virtually, a delightful digital experience is essential. We’re focused on offering FullStory customers the greatest possible value so that, in turn, they can do the same for their users. It’s a huge honor to receive this award, and we’re excited to unlock even more digital experience capabilities moving forward.” – Scott Voigt, Founder & CEO, FullStory

“At Quantum Workplace, we are committed to partnering with our customers and arriving at success together. When you combine that aspiration with a technically skilled and empathetic team, you get our version of customer success. We’re thrilled to receive this award and are excited to continue to craft enjoyable journeys that achieve great outcomes for employee success leaders.” – Anthony Edwards, Director of Customer Success, Quantum Workplace

“At Submittable, we partner with funders to build real, human relationships that ensure our grant management platform seamlessly fuels their giving. With pioneering technology and unparalleled support, we save clients time and energy so they can focus on building a better world, especially in times of crisis. During 2020, Submittable customers created over 2,300 COVID-19 relief grants and distributed nearly $2 billion in funds. Using our software, clients also launched over 2,200 opportunities related to social justice with a focus on BLM and responded with urgency to environmental disaster. We’re humbled by their work, honored by this award, and committed to helping customers do big things with minimal hassle for years to come.” – Thor Culverhouse, CEO, Submittable

“Customer success is pivotal to TrackTik’s mission to build better software so that our clients can run smarter businesses. Our entire business model is built around addressing the unique needs and challenges of each of our clients. Our clients’ success is our success, and our clients’ problems are our problems.” – Simon Ferragne, Founder and CEO, TrackTik

“At Vonage, we are committed to accelerating the world’s ability to connect. By delivering a single cloud communications platform to our customers, we are powering their global engagement solutions, helping them to perform better, connect easier and enhance experiences for their customers. We are honored to be recognized for this unwavering commitment to our customers’ success ” – Sagi Dudai, Chief Technology Officer, Vonage


The APPEALIE SaaS Awards are the most selective in software.

Winning SaaS apps are selected on the basis of customer feedback and data, including Net Promoter Scores™. APPEALIE also conducts further due diligence beyond entrant applications to ensure each winner meets its standards of excellence.

Pronounced “appeal-eee,” our name APPEALIE originates from our mission to recognize the most appealing apps in SaaS.

Attribution: Net Promoter, Net Promoter Score, and NPS are registered trademarks of Bain & Company, Inc., Satmetrix Systems, Inc., and Fred Reichheld.


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